Digital marketing from the basics, with a mini project and certificate.
View detailsSEO, AEO and GEO
SEO Course with AEO and GEO (AI Search Optimisation)
Learn SEO with AEO and GEO: rank on Google, become the answer in AI search and be cited by AI tools. Keyword research, on-page, technical SEO, content, links, local SEO and AI visibility, on real pages with agency mentors.
SEO+AEO+GEOFull search stack
LivePages to optimise
RankMath and Search Console
AISearch visibility
Who it is for
Who should join: SEO Course with AEO and GEO
Search is where intent is born. Learn to be found everywhere people ask.
Aspiring SEO executives
Learn a skill that every website needs.
Content writers
Make your writing rank and earn citations.
Business owners
Grow organic leads without depending only on ads.
Web developers and designers
Build sites that rank by design.
Freelancers
Offer SEO audits and monthly packages.
Students
Pick a high-demand skill early.
What you learn
What you will learn: SEO, AEO and GEO: the full stack
Six areas that make a site visible.
01
Keyword and intent research
Find what people search, ask and need.
02
On-page SEO
Titles, headings, content, images and internal links.
03
Technical SEO
Crawling, indexing, speed, schema and site structure.
04
AEO
Write direct answers, FAQs and structured content for answer engines.
05
GEO
Entity, evidence and authority so that AI tools cite you.
06
Local SEO
Google Business Profile, reviews and local pages.
We use the same checks our agency uses, including on-page tests in tools such as Rank Math, Search Console and crawler tools. You learn to write content that serves people first and then satisfies the checks.
You also learn to avoid shortcuts that risk penalties.
Learning path
Your SEO learning path
From research to results.
Stage 1: Research
Audience, keywords, competitors and intent mapping.
1
Stage 2: Optimise
On-page, internal links, schema and content updates.
2
Stage 3: Technical and local
Site health, speed, Google Business Profile and citations.
3
Stage 4: AI search
AEO and GEO tactics, measurement and reporting.
4
You practise on real pages and learn to explain changes and measure results over time.
Live projects
Live projects from a working agency (Krivi Digital)
This is the reason students choose us over a classroom-only institute.
Every module in the Advanced programme includes a live project, and Foundation learners complete a mini project. These projects come from Our working agency, Krivi Digital, so the briefs are real: audiences, offers, budgets, deadlines and reports.
You work under mentor guidance, present your work, receive honest feedback and improve it. By the end you carry a portfolio that shows process and results, not just certificates.
- Real client-style briefs, inside the course
- Mentor review at every stage
- Portfolio and capstone you can show to employers
- Live projects are part of the course, not an extra fee
Client brief
Understand the business, goal and constraints.
Research
Audience, competitors, keywords and data.
Plan
Channels, content, budget and timeline.
Execute
Create, launch and optimise campaigns.
Report
Measure, explain and improve.
Real case studies
Real case studies: how we plan, execute and grow brands
Every case study explains the situation, the plan and the result. Names and numbers are on each case study page.
Websites and SEO1st pageOn Google within 2 months
Websites built to rank
Website build with SEO, AEO and GEO engineered from day one.
Read the case studyFashion and e-commerceRs 1 Cr+Added revenue in 12 months
E-commerce growth with SEO and ads
Social, paid ads, SEO, AEO and GEO working as one connected growth system.
Read the case studyEdTech and coaching1,000+Verified leads for one coaching brand
Admission funnels that fill batches
A full digital system for a technical coaching institute: brand, social, ads and an admission funnel.
Read the case studyWe keep strategy at a general, widely followed level in public case studies, because every brand needs its own plan. In class you learn the method behind these results.
Tools
Digital marketing tools you will learn in the AI era
The tools agencies and in-house teams use every day, including the AI tools that are changing the work.
Search and analytics
GOGoogle Search ConsoleGOGoogle Analytics 4LOLooker StudioSESemrushAHAhrefsRARank MathSCScreaming Frog
Paid advertising
GOGoogle AdsMEMeta Ads ManagerLILinkedIn AdsYOYouTube AdsGOGoogle Tag ManagerKEKeyword Planner
Websites and workspace
WOWordPressGOGoogle Workspace (overview)DEDesign and video tools (overview)
AI and automation
CLClaudeCHChatGPTGEGeminiPEPerplexityGOGoogle OpalZAZapierN8n8nWHWhatsApp Business
Deep dive
Why SEO is still valuable in the AI era
A balanced view.
Demand
People still search
Search is not going away. It is evolving. Pages that answer questions clearly and demonstrate expertise continue to earn visibility, in search and in AI answers.
Trust
E-E-A-T matters
Experience, expertise, authoritativeness and trust guide how we write and structure content. We teach you to show real authorship and evidence.
Patience
SEO takes time
Results come from consistent work over months. We teach you to set realistic expectations with clients and managers.
Certifications
9 certifications in total, including 1 major certificate
We guide you through 8 free industry certifications and award one major Krivi Digital Academy certificate when you complete the course.
Digital marketing fundamentals
Foundations of search, social, email and analytics
Search advertising
Planning and measuring paid search
Web analytics
Reading data and reports with confidence
Inbound marketing
Attract, convert and delight customers
Content marketing
Plan, write and measure content
SEO fundamentals
Core search optimisation skills
Social advertising
Paid campaigns on social platforms
Alternate search platforms
Advertising beyond a single search engine
Major certificate: Krivi Digital Academy Digital Marketing Certificate
Issued only after you complete the course, submit your capstone project and clear the mentor review. It carries a unique ID that employers and clients can verify online.
Industry certificates show platform knowledge. Our major certificate shows that you completed the programme, built a capstone and cleared a mentor review. Availability and fees on third-party sites can change, so check each site. See our free certifications guide.
Fees and duration
Fees and duration for every programme
Clear prices, no hidden charges. Live projects are part of the course.
Deep skills, live projects in every module, capstone and job-ready test.
View detailsWork on agency tasks and learn how campaigns run day to day.
View detailsShort, focused training designed around school and college breaks.
View detailsMaster one skill such as Meta Ads or SEO to a job-ready level.
View detailsDigital marketing tailored to one industry, such as education or e-commerce.
View detailsFees are inclusive of live projects, mentor reviews, capstone evaluation and the Krivi Digital Academy certificate. Payment plans and batch dates are shared during your free counselling call. Fees and batch details can change, so confirm them with our team before you enrol.
Modes
Learn online, offline or hybrid
Choose the mode that fits your life. The quality of teaching stays the same.
Offline in Lucknow
Attend at our centre near Badshah Nagar Metro, meet mentors and learn with a batch.
Online, live
Join live classes from anywhere in India, with recordings and mentor support.
Hybrid
Mix classroom and online sessions based on your schedule and travel.
Mentors
Learn from IIIT Lucknow alumni who run the agency
Our mentors are practitioners first. They teach what they do for clients every week.
AS
Akanksha Singh
Founder and CMO, Krivi Digital | Brand, content and AI marketingWith more than a decade of experience, Akanksha has built and grown many brands from zero to scale through branding, digital marketing and paid ads. She also mentors start-ups on brand building.
- MBA in Digital Business, IIIT Lucknow
- Certified in Google Ads and Google Analytics
- Business mentor for startups on brand growth
- 10+ years building brands from zero to scale
KM
Krishna Bhushan Mishra
Co-founder, Krivi Digital | Digital marketing strategy and performanceKrishna leads strategy and performance marketing for client brands and teaches how campaigns, funnels and AI tools work together. With around 10 years of industry experience, he also taught at Unacademy earlier. B.Tech Gold Medalist, AKTU.
- MBA Silver Medalist, IIIT Lucknow
- Performance marketing and growth strategy
- AI automation workflows for marketing teams
- Around 10 years in the industry, ex-Unacademy educator
Student reviews
What our digital marketing students say
Honest feedback from learners at our Lucknow centre.
★★★★★
What I liked most was the mentorship. Both mentors from IIIT Lucknow explain the why behind each decision, whether it is a Google Ads setup, an SEO page or a social media plan. It is a practical digital marketing institute with a serious learning culture.
A
AvnindraAdvanced Digital Marketing, Lucknow
★★★★★
I took the job-ready training to master Meta Ads and Google Ads. The sessions covered account structure, audiences, creatives and reporting the way a working agency does it. It gave me the confidence to manage ad budgets responsibly.
A
ArvindPerformance Marketing Training, Lucknow
★★★★★
The internship gave me real exposure to how an agency runs campaigns, from briefs to reports. I learned to work with deadlines, to read data and to present results. For anyone searching for digital marketing training in Lucknow with hands-on work, this is a strong option.
V
VikasDigital Marketing Internship, Lucknow
Admission
How to join: four simple steps
No pressure, no confusing forms. We help you pick the right programme first.
Free counselling
Tell us your goals. We tell you honestly if the course fits.
Choose a programme
Foundation, Advanced, training or a short course.
Enrol
Confirm batch, mode and payment plan.
Start learning
Begin classes with mentors and your first project.
Progress
How we measure your progress
Clear checkpoints, so you always know where you stand.
WeeklyMentor feedback on your work
Every moduleEnds with a live task
CapstoneOne integrated campaign
Final reviewBefore you are certified
We check progress through small tasks, project reviews and a final capstone. For SEO course, that means you can show a campaign plan, a working setup and a short report, not only a certificate.
If you fall behind, we tell you early and help you catch up. If you are ahead, we give you harder briefs.
Avoid
Mistakes beginners make with SEO course
Learn them from us, not from your own budget.
Skipping the goal
Starting work without a clear goal and a single metric makes results impossible to judge.
Doing too much at once
Trying every channel in the first month spreads attention thin. Start with one and learn it well.
Ignoring tracking
If tracking is wrong, every decision is a guess. Set it up first and test it.
Quitting early
Most channels need weeks of steady work before patterns appear. Patience plus review wins.
Mentors help you avoid these by reviewing your plan before you launch, and your results after.
After the course
Support does not end with the last class
What you can still use once the programme is over.
01
Doubt support
Ask questions about your projects even after the course ends. Details are shared at counselling.
02
Portfolio review
Come back with a new project and get feedback.
03
Interview help
Practise with mentors before important interviews. See interview prep.
04
Job openings
Browse the jobs we list and apply with a stronger profile.
Parents and students
A short checklist before you decide
Use it for any institute, including ours.
Mentors
Ask who teaches and what they have built.
Syllabus
Ask to see what you will learn and how.
Projects
Ask for examples of live project briefs.
Fees
Ask for the total in writing, with no surprises.
Certificate
Ask how it can be verified.
Promises
Be careful with job or salary guarantees.
Our 12-point checklist goes deeper. We are happy for you to compare us with anyone.
FAQs
Frequently asked questions about SEO course
Clear answers to what students and parents ask us most.
Is SEO still relevant with AI search?
Yes. AI tools draw from the web, so being a clear, trusted source helps you in both search and AI answers.
What are AEO and GEO?
AEO is optimising to be the direct answer. GEO is optimising to be cited by generative AI tools.
Do I need coding skills?
No. Basic HTML awareness helps but is not required.
How long does SEO take to show results?
Often several months, depending on competition and site quality.
What tools do you teach?
Search Console, GA4, Rank Math, crawlers, keyword tools and AI assistants.
Fee?
SEO is covered in Foundation and Advanced, and available as job-ready training at Rs 10,000.
Will you help me get a job?
Yes. We stay with you until you are placed. We guide your portfolio and interview preparation, share openings on our jobs page on priority and recommend you when roles match. We do this because we provide every step of the journey ourselves. Hiring is the company's decision, so we focus on making you ready and keeping you supported.
How long does it take to learn digital marketing?
Most beginners can understand the core channels in about 2 months with a structured course such as Foundation. Becoming job-ready takes longer, because you need live project practice, a portfolio and feedback, which is what Advanced is designed for.
Do you teach personal branding too?
Yes. Learners who want to grow their own profile, consulting practice or creator brand can apply the same methods to personal branding.
Are classes online, offline or hybrid?
All three are available. The plan, the mentors and the live projects are the same in every mode, so you can choose what fits your schedule and city.
Is AI part of the course?
Yes. AI is taught inside every module, from research and content to reporting and automation. You also learn how AI search works and how brands become trusted sources in AI answers.
Ready to start?
Book a free counselling call. A mentor replies within one hour on working days, Monday to Saturday, 10 AM to 7 PM.